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Silverbacks Hire New Marketing Director

Salmon Arm, B.C. — The Salmon Arm Silverbacks are pleased to announce the hiring of Salmon Arm local Kierra Lentz as the club’s new Director of Marketing.

“I’m very excited to have Kierra joining our organization. It was important for us to find the right fit and we think we found that with Kierra,” Silverbacks general manager and operations manager Brooks Christensen said. “Kierra is well known in the community and it means a lot to us to have another local working with the Silverbacks organization. We are thrilled to have her connect with our already great corporate partners and build new relationships with other businesses in the Salmon Arm community.”

Lentz recently received her Broadcast News Diploma from Southern Alberta Institute of Technology in Calgary, Alta.

“I am thankful and excited to be able to work with the Silverbacks organization and the Salmon Arm community,” she said. “Growing up here and being around the rink has helped me form many relationships and I look forward to making many more as marketing director. Supporting local businesses is very important to me and I can’t wait to work with them!“

Lentz will take over the position at the start of July. She can be reached by e-mail at [email protected].

The Silverbacks would like to welcome Kierra to the organization!